About
Phil Waterson
Independent Design Consultant
Phil has a far-reaching creative background comprising numerous project typologies, ranging from palatial royal residences and superyachts through to grand hotels and mixed-use developments. His lifelong passion for design has led to a keen understanding of the way in which this can influence and positively impact the outcome of any development proposition.
Over the last 30 years, his work alongside some of the world’s leading design teams and manufacturers has informed his in-depth understanding of project delivery. Irrespective of whether creating stand-alone design solutions or directing a wider creative team, Phil has always employed the philosophy that communication and co-ordination are the driving factors behind the most successful projects.
Always seeking out new challenges and creative opportunities while striving to maintain the high standards that his clients have come to expect, the breadth of Phil’s experience in the industry adds value and authenticity to any development.
How design enhances the value proposition.
Choice has never been greater, so terrific design is essential for outstanding products and services.
Because end users demand compelling experiences, successful developments can be designed to have a certain look or unique features that meets the consumer's desires and drive sales.
The most successful designs achieve this growth in a commercially viable way by juggling the trade-offs of maximising value within cost constraints.
With consumers increasingly influenced by design, I believe that design-driven developments will continue to outperform their peers in both sales and profit.